Philipp Plein

PHILIPP PLEIN HOMME
Spring/Summer 2014 Collection
Welcome to the fabulous PHILIPP PLEIN Casino

MILANO MODA UOMO, Saturday 22 June 2013
Two maxi slot machines marked the beginning of a show in pure Las Vegas style. A casino in the heart of Milan,
in the Teatro Alcione, located at Piazza Vetra.

The runway, a roulette wheel ablaze with lights, color and tantalizing models. The sexy gentlemen of
PHILIPP PLEIN’S new sporty elegance.
An international audience with celebrities from the world of fashion and entertainment attended the PHILIPP PLEIN Homme
Spring/Summer 2014 fashion show, for its debut in the official MILANO MODA UOMO calendar. Opening the show, the super top model Isabeli Fontana, PHILIPP PLEIN’S Goddess of Fortune for the evening.

The guests were seated. A blinding spotlight followed by the appearance of a beautiful woman. Isabeli Fontana, in Milan
exclusively to open the show and play her game. The first spin. And then the second…JACKPOT!

Lights, music and color invaded the theater. On the runway, the new collection PHILIPP PLEIN Homme Spring/Summer 2014.
And the worldwide debut of PHILIPP PLEIN Underwear. The latest provocation from the daring Swiss Maison. Philipp Plein
played his cards right, and has won again. Betting on a new frontier and on a guarantee: the quality of ”Made in Italy”
production, an unmistakable element in each of his creations.
Mix & Match for all the looks on the runway. Combinations without rules: extremely refined, formal classics with pieces
derived from the street, absolutely underground. Like the legendary leather jacket. A classic from PHILIPP PLEIN, revisited in
sporty chic style. Realized in bicolor red and black, with studded lapels and quilted sleeves, worn over a sweater and shirt
complete with an ultra-classic black bow tie, sporty cotton shorts and playing card decorated loafers . A cluster of elegance,
because fashion is made of contrast and opposites. Like a game of cards: fun, intuition and surprise. The classic yachtsman
look is transformed. Total white like a Million Dollar Man. The leather jacket is covered in mini ABS plastic studs, light and
resistant to the elements, seen also on bags and slip-ons, rigorously all white. The super slim tuxedo is toned down with
camouflage lace ups or baggy jogging pants. The backpack, luxurious while sporty, is an integral part of even the most classic
look, and perfectly underlines the sporty elegance proposed by PHILIPP PLEIN. A style that is never dull and always unexpected.

Because to be a winner today one must be both a refined gentleman and a clever improviser at the same time, according to
Philipp Plein, who ended the show accompanied by the beautiful Isabeli under a cascade of false one dollar bills, featuring
“Natural Born Winners” to play at his casino.An international crowd from the world of fashion and entertainment, enjoyed the
afterparty with DJ set by Marcelo Burlon, champagne and cocktails a go go . Among the guests were the television personality
Fiammetta Cicogna, fashion blogger Eleonora Carisi, It girl Candela Novembre and the actress Barbara Snellenburg.Guests
played, danced and partied until the late hours, as desired by Philipp Plein. Play the game, challenge the cards, try again. Only
for fun and pure entertainment.
PLAY TO WIN AND USE YOUR HEAD “Do ya wanna play safe? It’s better ya don’t play at all”

PHILIPP PLEIN

The PHILIPP PLEIN label was founded in Munich in 1998, by the designer and owner of the same name. Today, it boasts clothing, accessory and
interior design lines which interpret a new contemporary and cosmopolitan lifestyle. Perfection in every detail, combined with a playful and
irreverent spirit, create a new luxury and a new elegance. All strictly made in Italy. The unusual and meticulous use of fine materials, combined
with original, sometimes subcultural details, makes every piece truly unique. What counts most is to give life, imagination and precision to a
product that remains eternally authentic. The headquarters of the Swiss maison, are located in Amriswil, near Zurich. A company of
international importance, counting more than 100 employees worldwide, with showrooms in Milan, Düsseldorf and Hong Kong, and 500 clients
in 65 different countries. Carried by the most prestigious boutiques and department stores, PHILIPP PLEIN has its own single-brand stores in
Monte Carlo, Vienna, Moscow (3), Kitzbühel, Cannes, Saint-Tropez, Forte dei Marmi, Düsseldorf, Marbella, Baku, St. Petersburg, Milan, Seoul
(2), Dubai , Macao, Berlin, Amsterdam, Porto Cervo and Barcelona.
Top models and celebrities such as Naomi Campbell, Lindsay Lohan and Ed Westwick, photographed by and with Terry Richardson, have been
the face of PHILIPP PLEIN campaigns. The Swiss fashion house also plays a leading role in the field of sport, dressing the players of AS ROMA
from 2012/13 for the next four football seasons.

PHILIPP PLEIN – BOUTIQUE OPENING IN PORTO CERVO

11th AUGUST 2013