MERCEDES-BENZ FASHION WEEK BERLIN
Vernissage “Vision accomplished” – A look at the fashion campaign with the all-new S-Class and model Sui He
Lüder Fromm, Director of Global Marketing Communications Mercedes-Benz Cars, Creative director and stylist Carine Roitfeld, Art director Stephen Gan, model Sui He and photographers Max von Gumppenberg and Patrick Bienert launched the new fashion campaign “Vision accomplished” in the STAGE during the Mercedes-Benz Fashion Week Berlin. The conceptual theme and accompanying fashion film are expertly enacted by the new S-Class and Sui He as a fascinating story of attraction and seduction. Under the auspices of a vernissage, guests were privvy to a behind-the-scenes glance at the photo shoot and the fashion film’s production via a multimedia presentation.
